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ABOUT US

Eliware: Workwear since 2011

Who are we?

Eliware is your online partner for the PUMA Workwear brand.

Taking Workwear To The Next Level

We at Eliware Handelsgesellschaft are delighted to have been selected as key distributor for the PUMA Workwear brand.

The PUMA Workwear clothing line is designed, developed and produced in close cooperation with our partner WATEX Schutz-Bekleidungs-GmbH, a leading and innovative manufacturer in the field of occupational safety.

Our locations

Eliware Workwear & Fashion Store

Friedrichstraße 133
40217 Düsseldorf
Deutschland

Eliware Handelsgesellschaft mbH – Moers

Zum Schürmannsgraben 6
47441 Moers
Deutschland

Eliware Miami

Eliware US Corporation
1400 NW 121st Ct Suite 100
Miami, FL 33182
United States

Eliware Delaware

200 Continental Drive
Suite 401
Newark, DE 19713
United States

Our milestones

2011

Foundation

On March 15, 2011, Eliware Handelsgesellschaft embarked on its journey with three employees and a workspace of 80 m².

Soon after, we began selling products on Amazon and eBay.

2013

Growth

Our business was developing well and we needed more space, so we leased additional premises.

2014

Expansion

Thanks to our steady growth, we were soon bursting at the seams. So, in January 2014, we relocated to new premises with more office space and a storage area of 600 m². Our number of employees grew to 10.

2018

Relocation to Moers

The time had come again: We had outgrown our old space and moved to our new location in the heart of Moers in October 2018. Here, we had a state-of-the-art high-bay warehouse as well as a spacious office area for our 20 employees.

2020

First US subsidiary

We founded our first subsidiary in the US – namely in Miami, Florida.

2021

Second US subsidiary

The establishment of our second subsidiary in the USA followed – in Newark, Delaware.

We also developed our own workwear line under the PUMA Workwear brand.

2022

Opening of the Workwear Store

We opened our first workwear store at the Düsseldorf Arcaden mall.

Our new website for work protection gear, Eliworkwear, went live.

2023

Launch of pumaworkwear.de

The website of the PUMA Workwear brand goes live.